Off-White™ | HBX – Globally Curated Fashion and Lifestyle by Hypebeast

Off-White™ is a streetwear label founded by DJ and fashion designer Virgil Abloh best known for its graphic-heavy range of apparel, all of which are often emblazoned with the company’s now trademark stripes, iconic cross and arrows motif as well as script branding. Abloh, who was the creative director of Jay-Z and Kanye West’s joint album Watch the Throne in 2011 and held the position of artistic director of menswear at Louis Vuitton, bringing forth solid ranges of tees, button-up shirts, jackets, shoes, fashion accessories, and more in his coveted collections. Off-White™ has released numerous collaborations with an impressive assemblage of industry giants including Nike Moncler , Takashi Murakami and Jimmy Choo, to name a few. The brand’s designs have been spotted on a slew of celebrities, influencers and cultural icons such as Serena Williams, LeBron James, ASAP Rocky, Bella Hadid and Justin Bieber.