Networking in business | Business Queensland

You can use networking to raise your business profile, share new ideas and increase your sales. This resource will help you expand your network and make the most of your networking opportunities.

Role of networking

Networking is about interacting and engaging with people for mutual benefit. If you’re facing challenges in your business, your network may be able to provide you with advice. Equally, you’ll be able to share your knowledge and skills to help contacts, which will strengthen your relationships.

Because networking can be targeted and personalised, it can play an important role in your marketing program. Networking is a powerful and inexpensive way to explore opportunities with:

It can also help you to:

• keep up with the latest trends and developments in your industry
• raise your profile
• share new ideas
• increase your sales
• find information to benchmark your business.