How to Create a Blog Logo in 5 Easy Steps | Tailor Brands

For better or worse, there are a million other bloggers out there, and chances are that whatever you’re planning to write about has been covered before. In fact, there are over 20 billion blog post views on WordPress’s platform, and 77% of internet surfers (meaning, everybody) regularly read blogs to get information. 

When people get to your site for the first time, they’re going to need a way to remember you out of all the other blogs in your niche. Once you lose a reader, chances are few and far between that they’re going to find you again, unless you have a logo – a visual cue – that will help them do so. 

Additionally, having a blog logo will help you: 

Make a great first impression. If designed well, it will instantly pique the interest of your readers and encourage them to check out your site. 

Position yourself as an authority. A logo tells your readers that your blog is professional, and that you’re qualified to write about the subjects at hand. 

Build brand recognition. As part of your brand, a logo will help you stand out in your niche and build recognition amongst your readers. 

Create a brand identity. Your logo is the foundation of your brand, and it will help you create an emotional connection with your audience that turns them into loyal readers.