BA Business – Tourism Degree Concentration | ASU Online

In the business tourism degree concentration, you’ll build a practical foundation in topics that are useful for a variety of paths, like economic development and how to deploy established management techniques to promote efficient and effective operations. The curriculum emphasizes a blend of transferable abilities with skills that are unique to areas like travel and tourism. Additionally, you’ll study how to create campaigns using marketing techniques tailored to the tourism industry and prepare for leadership roles in recreation and affiliated professions.

Where do graduates who have a travel and tourism degree concentration work?

With a tourism degree concentration, you can compete for management and analyst roles, as well as other specialized careers, allowing you to work for private businesses, nonprofit groups and other types of firms, including:

• Commercial recreation businesses.
• Resorts.
• Tourism and development companies.
• Travel and tourism bureaus. 

Is a business tourism degree concentration worth it?

By extensively exploring topics relevant to the business and tourism industries, a business degree with a concentration in tourism can set you apart from the competition, especially those who can’t balance these concepts to promote economic growth. According to the International Trade Association, which is part of the U.S. Department of Commerce, the travel and tourism industry supported 9.5 million jobs as of 2019. In the coming years, leaders in tourism, recreation and related fields will create original solutions designed to meet new demands spurred by globalization.