Top 20 Most Popular Hubspot Blog Posts of All Time

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Hubspot is one of the most popular CRMs globally, and it coined the term ‘inbound marketing’ and revolutionized it. Hubspot is known for its content-heavy blog that contains informational and practical articles that have helped many marketers and sales professionals improve in their respective fields.

Hubspot has hundreds of articles under its belt, with many articles going live every week. Today we are going to take a look at the most popular articles on the Hubspot blog.

Top 10 Posts

1. 11 Best Free Email Accounts and Service Providers of 2021

Like the title suggests, this blog post lays out the best free email account and service providers of 2021. You can read about all of these services on the linked article, but we are throwing out the names here for you:

Gmail
AOL
Outlook
Zoho
Mail.com
Yahoo! Mail
Proton mail
Icloud mail
GMX mail
Mozilla thunderbird
Yandex mail

The great thing about this blog post is that the aforementioned email service providers are not just listed in terms of being “no-cost”; they are also sorted based on the type of service they provide, unique features, and the type of customer persona that they are suitable for.

2. 27 Truly Inspiring Company Vision and Mission Statement Examples

When it comes to starting a company, a vision and mission statement definitely requires thoughtful approaches to drafting the right message to your target audience and help them get a clearer picture of how your company intends to accomplish your vision and mission statements.

In this Hubspot blog post, you’ll find 27 vision and mission statements that will help you get inspiration and write a perfect statement for your company.

3. Facebook Ad Specs and Size in 2021

With half of the entire world’s internet users on Facebook, it is the favorite advertising platform for most marketers is no surprise. Facebook is a crucial channel for B2C advertising, but even B2B advertisers can use it to their advantage.

Running Facebook ads can be quite challenging, especially when it comes to optimizing your Facebook ads to the right character requirements and image sizes. This Hubspot article includes various resources to ensure you optimize your Facebook ads in the best way possible and get the most out of the platform. The article covers:

Facebook ad image size/dimensions
Standard Facebook ad specs
Facebook stories
Audience network native ads
Sponsored messages
Facebook carousel ad type
Standard carousel image specs
Instagram carousel stories
Instagram feed carousels

4. How to Create a Professional Email Address

This blog post emphasizes the importance of creating a professional email address and lays out a process for you to get one. You’ll find 3 ways you can set up a professional email address:

Choose your email host.
Connect your email to an email client.
Connect your email to marketing automation software.

You’ll also find some professional email address ideas and examples for inspiration.

5. What Is Marketing, and What’s Its Purpose?

As an article targeted at beginners, this post explains what marketing is and its purpose of getting people interested in your company’s products and services. Also, it explains the types of marketing that can be applied to a business:

Internet marketing
Search engine optimization
Blog marketing
Social media marketing
Print marketing
Search engine marketing
Video marketing

The reader will also learn the relationship between marketing and advertising. As stated in the article, “if marketing is the wheel, advertising is one spoke of that whee.”.

6. How to Write a Blogpost: A Step-by-Step Guide

Another beginner-friendly article, this piece lays down a guide to writing blog posts. A blog post is an article, news piece, or guide that’s published in the blog section of a website. The article also explains various blog formats to help get started.

The “How-To” Post
The List-Based Post
The “What Is” Post
The Pillar Page Post (“Ultimate Guide”)
The Newsjacking Post
The Infographic Post

You’ll also learn the most important steps to apply when writing a blog post.

7. The 18 Best Advertisements and Ad Campaigns of All Time

This blog post aims to inspire marketers and advertisers to improve their copywriting and advertising strategies. It covers various advertising campaigns from the last few decades and brings valuable examples to the readers. Covered platforms include:

Print advertising
Radio advertising
Television advertising
Internet advertising

The article also shares valuable lessons marketers can learn and apply in their fields. Here are two valuable lessons:

Figure out the problem you’re trying to solve for your audience before deciding on a marketing ad.
Make your product stand out by telling a story that differentiates your brand from others.

8. The Who, What, Why, & How of Digital Marketing

Digital marketing is no new topic, but many marketers are still yet to fully grasp what it really entails. This Hubspot blog post explains a step-by-step guide into digital marketing as well as the benefits you can derive from digital marketing. Here are some of them:

You can target only the prospects most likely to purchase your product or service
It’s more cost-effective than traditional marketing methods.
Digital marketing lets you outrank bigger players in your industry.
Digital marketing is measurable.

9. 26 Companies With Really Catchy Slogans & Brand Taglines

In this article, you’ll read about 26 companies (the likes of Dollar shave club, Apple, Nike, L’oreal Paris, BMW, etc.) whose slogans and brand tagline can serve as inspiration for your company’s slogan. This article also explains the characteristics of a great slogan. They are:

It’s memorable.
It includes a key benefit.
It differentiates the brand.
It imparts positive feelings about the brand.

10. How to Block Websites on Chrome Desktop and Mobile

There comes a time when the need to block a particular website becomes pressing. At this point, you can turn to this guide to help you through a step-by-step process. Here are the steps; please read the article to learn details:

Search for the “Block Site” Chrome extension, and add it to your browser.
Click “Add extension” in the pop-up box.
Check for the extension’s icon on the top-right-hand corner of your Chrome screen.
Visit a website you want to block from then on.

Bonus: Here Are 10 More

11. 42 Ideas for Your 2021 Small Business Marketing Strategy

This guide, aimed at small businesses, provides practical information to help you build your online presence for your brand. The article explains different marketing strategy ideas, from identifying your target audience to emphasizing your target audience and staying focused on singular goals/objectives.

12. What Is a Marketing Plan, and How to Write One?

The post explains the importance of drafting a marketing plan for your online business. The post covers different types of marketing plans provides a step-by-step process for writing one. At the end of the article, it lists some marketing plan examples that serve as inspiration to help you write your own.

13. How to Work From Home: 24 Tips From People Who Do It Successfully

Working from home, which was once very niche, has now become quite common because of the pandemic. But, one of the problems most remote workers face is being productive and focused while working from home.

This Hubspot blog post provides 24 tips from people who actually work from home successfully. From getting started early to structuring your day as you would at the office, it goes into detail about everything.

14. 13 Great Landing Page Examples You’ll Want to Copy in 2021

Before you build a landing page, you must understand the best practices to create one that’ll actually generate qualified leads for your business with a decent conversion rate. This article explains the purpose of a landing page, the conversion rate of a good landing page, and 13 great examples of landing page designs for inspiration.

15. The 12 Best Free Graphic Design Software for Marketers and Beginners

This Hubspot article helps you pick the right platform for your graphic design needs. And the best part, they are all FREE!

As a marketer or beginner in graphic design, you’ll learn how to optimize your website for full visual appeal. Included graphic design products include Design Wizard, Setka Editor, Canva, Adobe Spark, etc.

16. 38 Fun Corporate Team-Building Activities & Outing Ideas Everyone Will Enjoy

Here, you’ll learn the importance of team-building activities for your work, such as improved communication skills, improved productivity, and identifying leaders. The article includes an 8-step process to plan a team-building event.

17. The 8 Most Common Leadership Styles & How to Find Your Own

This article explains 8 common leadership styles. It also includes a leadership style assessment to help you figure out the type of leader you are.

The discussed styles are:
Democratic Leadership
Autocratic Leadership
Laissez-Faire Leadership
Strategic Leadership
Transformational Leadership
Transactional Leadership
Coach-Style Leadership
Bureaucratic Leadership

18. 45 of the Best Affiliate Programs That Pay the Highest Commission

There are different types of affiliate programs, but how do you identify the right one for your business? This Hubspot blog post explains what an affiliate program is, and the types of affiliate programs that pay the highest rewards.

19. The 20 Best Video Editing Apps for 2021

Video editing is a much-needed skill for marketers and content creators. This blog post provides useful information regarding the best features to look out for in video editing apps. At the end of the article, you’ll learn about the tools you need to create stunning videos for your marketing needs.

20. How to Write a Memo [Template & Examples]

When the need to communicate with your employees arises, a memo can come in handy. This Hubspot blog post provides detailed examples and templates to help you create a suitable memo for your company’s needs.

Final Thoughts

Hubspot has a lot of content and a lot of gems are hidden in their Marketing Blog. We hope these top 20 must-read Hubspot blog posts have provided practical information that can improve your company’s marketing needs and help you do your job better.

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