Mobile Ad Networks: Integration | ironSource

What are mobile ad networks?

Mobile ad networks connect app developers (or publishers, as they’re sometimes called in the industry) and advertisers. App developers use ad networks to serve ads to their users in order to monetize their apps, while advertisers use ad networks to promote their products. Developers integrate the ad network into their app through an SDK.

The ad network works by aggregating ad inventory from the apps that it’s integrated with, and then selling that inventory to advertisers.

ironSource is known to be one of the mobile ad networks with the highest CPM for publishers. In fact, ironSource has been named in many mobile ad network rankings, and lists of mobile ad networks. The publishers who work with ironSource consistently receive high eCPMs, high fill rates, and high quality ads. See for yourself.

Want to know more? Read more about mobile app advertising.

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