American Business Culture – Training CQ

DOING BUSINESS IN THE USA

The U.S. is essentially a nation of immigrants. It is a culturally diverse country. Stop and look at passers-by in any major city and you will see that this is a “melting pot” where people of all ethnic origins live.

Most Americans will tell you that their family originally came from another country and many of these ethnic groups retain pride in their old cultures and habits, integrating them into American society. As such, the American culture is substantially different from that of the Israeli one.
The common assumption is that if you have visited the U.S. and speak English, you are qualified to understand the local business culture.

The substantial gaps between the two cultures, which includes different values, norms, behaviors, work culture and social protocols, may induce embarrassing mistakes, loss of trust and integrity and even harsh economic loss.