5 Business Trends to Watch in the Rest of 2022 and Beyond | Mailchimp

2. Increased agility

Thanks to software designed to connect people with those in other parts of the world, businesses are now more agile than ever before. Restructuring teams of employees has never been easier than it is today. This puts employees on equal footing and eliminates the workplace hierarchy that often does more harm than good.

At the same time, many businesses have relocated their base of operations in order to provide better service to their customers. For example, distribution services are moving into the areas with the highest demand, leading to sped up delivery times as well as cutting down or even eliminating supply chain delays. Businesses and their customers benefit equally from business trends 2022 such as this one.

3. A booming eCommerce industry

Due to the dangers of COVID, the eCommerce industry has seen an explosion in 2022 that is not likely to slow down anytime soon. In fact, predictions are for eCommerce sales to account for 22% of the world’s total online sales by 2024.

In the meantime, since 2020, a growing number of people have turned to e-Commerce for all of their shopping needs. As a result, most businesses are stepping up their efforts to sell their merchandise online. But many consumers are also engaged in shopping on their mobile devices. It’s been predicted that by the end of 2022, mobile sales will have reached $432 billion.

4. Social media as a marketing tool

There are very few businesses that don’t use social media in 2022. But this year it’s about more than just connecting with consumers all over the world. Though not every business sees the value of it, many are now working with influencers to reach segments of the market they weren’t previously reaching. This is especially important when it comes to younger consumers, most of whom don’t know a world without social media in it.

Over 90% of marketers have embraced the idea of working with influencers because of the overall positive results. Many businesses have seen a huge boost in sales as a result. In general, every time businesses spend $1 on an influencer, it results in a profit of $5.78. So, if a business spends $10,000 on an influencer, their profit would be $57,800.