26 Best Men’s Flannel Shirts 2023

The flannel shirt is the quintessential shirt of the season. The primary reason is the material, which is tightly woven wool or cotton, brushed for softness. It’s as warm as it is comfortable. There’s also the abundance of patterns—usually big plaids and buffalo checks—and an oftentimes-boxy shape that looks good on almost everyone. (More tailored options exist, too.) Enter any local coffee shop, beer garden, book store, or park once the temperatures drop, and the abundance of flannel, often paired with beanies and selvage denim, is inescapable.

The standard flannel shirt has gotten a few tweaks. Gucci, for example, enlisted Chile-based cartoonist Pablo Delcielo to design a detail that’s the cat’s meow. Celine Homme had Kurt Cobain in mind, exaggerating the proportions of the silhouettes and the pockets in a way that would have made the frontman proud. The folks at Billionaire Boys Club, on the other hand, decided to home in on L.A. skateboard culture with their embroidered flannel. And Off-White brought us back to ’90s Bed–Stuy with a shirt that has a built-in hoodie and snap closures. But if the go-to mountain look is what you’re after, brands like L.L. Bean, Wrangler, and Barbour continue to offer the real deal.

Though these options stem from different points of view, they all pretty much stick to the same mold—one that is rooted insulating your body. That’s pretty much the only box to check when it comes to the best flannel shirt. We have 22 of them just ripe for the picking. The vibe it emits, however, is all up to you.