23 Profitable Ecommerce Business Ideas for Revenue in 2023

It isn’t the business, but the idea itself that turns a business from rust to gold.

Launching an ecommerce business becomes a comparatively smoother process when you know what idea to pursue!  And, most importantly, what products to sell!

To answer this question, we scoured the web and compared different ecommerce business ideas that have proven to be a success in the online market based on their disruptiveness, current trends, and success rates.

So, here we are with a list of the best ecommerce businesses worth your time and investment with great opportunities in 2023 (and beyond!).

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#1: Niche Fashion/Jewelry Product Market – Niche Example

Niche products will always remain strong regardless of any business. Having said that, the year 2022 saw more niche ecommerce stores popping up. The local ecommerce niche segmentation will surge because of the introduction of technologies like beacons, robot-managed warehouses, and drone delivery systems. It is crucial to start planning niche ecommerce sites that introduce a specific style of jewelry or appeal to a wider audience. Take the example of Onychek, a fashion website that offers tribal-inspired designs from Africa to the world.

fashion jewelryfashion jewelrySource: Miani Venetian Jewelry

#2: Smart Home Products and Accessories – Business Idea

Despite the rise in the demand for smart products, not many ecommerce stores are selling these products. During the last year alone, at least 40 percent of millennials in America used a smart home speaker. This is one of the innovative ecommerce ideas that is predicted to have a market size of $99.41 billion by 2025 in the United States alone. Now is the time to plan your online presence in this exciting niche.

smart home productssmart home productsSource: Pcmag

#3: AR/VR Headsets, Apps, and Accessories Store – Business Idea

It is unfortunate that Augmented / Virtual Reality (AR/VR) took this long to become available to the masses. But, now, the demand has gone up considerably after initial user adoption. This means more companies will invest and develop AR/VR apps in the coming months as the growth of VR/AR crossed over $13.8 billion sales mark by the end of 2022 and is expected to grow $50.9 billion by 2026. This niche offers you a chance to become an early advocate of an exciting technology that will soon become an important ecommerce business.

VR headsetsVR headsetsSource: Provideocoalition

#4: Vape Hardware, Flavors, and Liquids – Niche Examples

The vaping industry is fast becoming a highly lucrative business idea as vaping becomes a mainstream hobby. Although thousands of vaping-focused ecommerce stores are already active, there is still a gap in the lineup of stores that can cater exclusively to local communities.

vape hardwarevape hardwareSource: wholesalevapesupplies

#5: Online Learning Platforms – Startup Business Idea

Before you say, ‘there are already many education portals available…,’ just keep in mind that where there is demand, there are no cap or entry restrictions. Online learning platforms are still evolving, providing a great niche for your business. One thing to note is the increasing number of students who will be looking for unconventional ways of accessing educational resources. At this point, the field is wide open and you have your pick of academic, vocational, and other sub-niches. If you are lacking ideas, it might be a wise idea to talk to some ecommerce consultants.

online learningonline learningSource: mynewsfit

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#6: 3D Assets Stores – Business Idea

Three years ago, Unity – a 3D cross-platform game engine – launched its own asset store. Today, 3D assets have become a hot commodity, with an increase in the trade of 3D assets for games and AR/VR apps. The good thing is that you can launch your own 3D assets store by adding assets from third-party developers or (preferably) by making your own. You can put the assets up for sale or a monthly or yearly subscription.

3D Assets3D AssetsSource: 3dassetsstore

#7: Electric Scooters, Skateboards, and Hoverboards – Niche Example

Electric scooters and skateboards have now become mainstream. This is a great opportunity to enter this market with a huge number of enthusiasts who are in search of high-quality products and accessories. An important obstacle in this niche is the logistics of getting the products from the manufacturers to the customers. Dropshipping offers a great way to lower the cost of setting up the business in the niche.

electric scooterelectric scooterSource: alibaba

#8: Online Grocery and Foods – Ecommerce Business Ideas

The profitability of the industry like the online grocery niche depends upon vendor relations and relentless drive for increasing the customer base. However, given the wide range of the products and the equally huge target market, this niche will continue to be a great ecommerce startup idea in the coming years. Local sourcing is a rising trend that benefits both your business and local stakeholders. You can start small with just the local produce and products at your store. As the profits increase, you can decide on scaling up the business to make it the most profitable ecommerce business for yourself.

online groceryonline grocerySource: thenewspaces

#9: Niche Subscription Boxes – Niche Example

In the last three years alone, the subscription boxes selling websites have seen a whopping 800% increase in their sales. Even in areas with established players, you have a chance to make an impact because of the simple fact that people crave novelty. Subscription boxes add this factor to the lives of many people who often opt for multiple subscriptions in different niches.

Subscription boxSubscription boxSource: htmlpro

#10: Enamel Pins – Ecommerce Product Idea

If you can connect with a lapel pin manufacturer, setting up an enamel pin business will be worth it in 2023. Custom-made enamel pins are fast becoming a huge business, and you can go in either a particular design offering or serve the customers as they come to your store. You can also sell them easily on multi-vendor marketplaces.

Check out how the interest in enamel pins has risen over the years.

Enamel PinsEnamel PinsSource: Mutts

#11: Selfie Drones – Ecommerce Product Idea

The selfie drones are one of the best ecommerce products that have become a growing trend. From drones that deliver packages to farmers who keep an eye on their crops to videographers – capturing aerial shots, the demand for this product is growing with each passing day. Selfie drones allow individuals to easily capture pictures from different angles without the need for a selfie stick. According to a recent report by MarketWatch, the global selfie drones market is anticipated to record a modest CAGR (Common Annual Growth Rate) during the forecast period, i.e. 2020-2028.

Selfie DronesSelfie DronesSource: Reviewsxp

#12: Smartwatches – Ecommerce Product Idea

In 2018, the smartwatch sales figures hit the 141 million unit mark globally. The smartwatch industry almost grew up to an astonishing $19 billion in sales internationally.

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According to Allied Market Research, the global smartwatch market was valued at $20.64 billion in 2019, and is projected to reach $96.31 billion by 2027, registering a CAGR of 19.6% from 2020 to 2027. Whether you use it to track the footsteps or plan your day, innovation is the name of the game for smartwatches – which is why the demand will also increase in the following year. It’s safe to say that this particular startup idea has great potential and can be your winning product for 2023 and years ahead.

Source: NatureHike Android Watch

#13: Dash Cam – Business Idea

Launching a dash cam business is a great idea and it will continue to prosper because these dash cams are practical and come with a viral element. In 2014, dash cam sales increased by 918% in the UK. Furthermore, many insurance companies also tend to accept dashcam videos as legit proof of claims. According to Grand View Research, the global dashboard camera market size was valued at USD 3.2 billion in 2020 and is expected to grow at a CAGR of 12.9%, in terms of revenue, from 2021 to 2028.

Dash CamDash CamSource: Bitrebels

#14: Video Doorbells – Business Idea

Video doorbells have been garnering popularity in recent times and have become a trending business idea. With the rise of video phone calls, it makes sense that people will also want to see who’s at their door on a screen. It works great as a security device and will perform wonders if it also offers high-quality night vision.

Video DoorbellsVideo DoorbellsSource: Nest

#15: Baby Rompers – Ecommerce Product Idea

Baby rompers are cute. Everybody loves them which is why they prove to be a great product as they’ve proven to show strong search volume. If you have an online store that covers the infant/baby cloth niche, you can add baby rompers within your trending product category.

Also, you can easily sell maternity products as well. To spice things up, feel free to sell baby toys or children’s clothing. Adding variety will allow your ecommerce store to become a one-stop-shop for parents.

Baby RompersBaby RompersSource: Fashionown

#16. Face Masks – Ecommerce Product Idea

Face masks are the new norm and selling them is an excellent ecommerce business idea, so don’t miss out on this burgeoning industry. As more and more people look for trendy and fashionable designs to stand out from the crowd, you can quickly sell a lot of masks during this time.

That said, remember that the key purpose of a face mask is to offer protection,  so you need to make sure that you use high quality materials. Do not compromise on safety for fashion!

Face maskFace maskSource: The Guardian

#17. Kitchen and Dining Mats – Ecommerce Product Idea

This may not seem like an obvious avenue to go down, but once you understand the demand for kitchen and dining mats, you’re going to want a piece of the pie.

From simple plastic mats to textured fabric mats, there is no shortage of designs available to you. You can easily get into the industry by selling your product online. And once you introduce something that generates a loyal following, you can then expand further with other products!

Dining MatsDining MatsSource: Amazon

#18. Personal Safety Equipment

Face masks aren’t the only trending piece of personal safety equipment when it comes to ecommerce business ideas. More and more people are looking for face shields, latex gloves, and other safety wearables to protect themselves. This is a serious opportunity, so if you can find a reliable supplier, you should definitely throw your hat in the ring!

Safety EquippmentSafety EquippmentSource: Amazon

#19. Digital Marketing

This is not exactly a product; you are selling a service. Digital marketing is in incredible demand and more and more people are looking for services in this sector. If you have skills related to SEO or anything that lies within the digital marketing domain, you can start using them right away.

It’s a fantastic way to make more money on the side, and you can also eventually gain some long-term clients. Now more than ever, businesses need digital marketing experts for promoting their sites, and you can always profit from it!

Digital marketingDigital marketingSource: Tastefulspace

#20. Online Fitness Coaching

One of the best things you can do right now is to offer online fitness coaching classes using any Kajabi alternatives. It’s an excellent ecommerce business idea! Gyms are closed around the globe, so this is an ideal time for you to capitalize on this opportunity, create an online learning platform and start offering online fitness coaching lessons!

Many private tutors who have already begun to offer these classes, and you can take advantage of this too. Start off by offering home workouts and gaining a few followers before you eventually start marketing your business in earnest.

Online Fitness CoachingOnline Fitness CoachingSource: Bccourier