100 Fashion Blog Post Ideas To Boost Your Traffic

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Are you looking for the best fashion blog post ideas that you can write about in your blog? If so, check out these quick & easy ideas!

Writer’s block is a real thing and if you’ve got it, I feel you!

I brainstormed a little and came up with 100 different blog post ideas for fashion, beauty & lifestyle bloggers that can hopefully help you write your next blog post (or two!).

I also broke each category down so that it’s easier to follow and scan through.

P.S. My favorite blog post types are lists and how to guides – these always get the most amount of traffic for me!

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Now, without further ado, let’s jump into it!

100 Fashion Blog Post Ideas (+ Some Ideas For Beauty & Lifestyle Bloggers!)

Remember to write blog posts that specifically teach your readers how to solve a problem that they’re facing – even if that problem is dressing up for a fancy occasion!

*Pin it*

Best fashion blog post ideas for fashion bloggers

Fashion blog post ideas for when you’re in a rut

How To Guides

Write posts that show your readers how to solve a problem that they have, even if that problem is showing how to dress for a certain occasion.

Shopping Hacks: How To Save Money When Shopping
How To Look Expensive On A Budget
How To Style XYZ
How To XYZ Beauty Tutorial (e.g. how to curl your hair with straighteners)
How To Dress For XYZ
How To Find Your Personal Style
How To Create A Capsule Wardrobe

Examples from my blog: How To Start A Blog / How To Build A Capsule Wardrobe For The Entire Year

Lists

Make lists of products, hacks, retailers, tips, and more!

10 Best Buys On Amazon/Nordstrom This Season
10 Must Have Beauty Products
7 Skincare Tips For XYZ Skin type
4 Beauty Hacks For Achieving XYZ
The Best Places To Shop For XYZ
15 Best Fashion Influencers To Follow Right Now
5 Basics You Need In Your Wardrobe
7 Secret Tips For XYZ

Examples from my blog: 17 Best Free WordPress Plugins For New Bloggers / 20 Beautiful Feminine Blog Themes

Save Vs. Splurge

Save Vs Splurge posts always seem to go well with my audience! People are always looking for bargains and alternatives for expensive products.

Affordable Items For Popular High End Items
Steal X Celebrity’s Look For Cheap
Budget Beauty finds
Drugstore Make-Up Alternatives For High-End Products

Worth The Splurge

Reviews and round-up posts of expensive items are equally as popular. People tend to put more thought into buying expensive items, so they will do a lot of research about the products, which includes reading blog posts!

Designer items worth the splurge
Worth-the-splurge beauty items
List of classic items that have retained their prices over the years
Must-have items
Product empties
Review of an expensive item that you love

Fashion blog post ideas for when you're in a rut

Fashion blog post ideas for when you’re in a rut

Sales & Promotions

Nordstrom Anniversary Sale Round-Up posts have become the new norm in fashion blogging, but you can also write posts surrounding Amazon Prime Day or any other major sale that is happening this season.

Best of Nordstrom Holiday Sale
The Ultimate Guide To Black Friday / Sales Deals
Best of This Seasons Sales
Best of Amazon Prime sales

Examples from my blog: The Essential Guide To The Best Summer Sales Bargains

Guides

Guides are another useful way of providing value to your readers. These posts can be very similar to lists, but the difference is in the title.

Guide To Shoes Under $50/$100/$150
Guide To Fall/Summer Fashion Under $50/$100/$150
Best Nordstrom Picks Under $100
Guide To Best Drugstore Makeup Finds
Amazon Favorites
Sephora Beauty Favorites
Monthly Round-Up Posts: Your Favorite/Most Worn Fashion Pieces From The Previous Month
Wishlists
Gift Guide For College Girls

Examples from my blog: The Ultimate Guide To High Paying Affiliate Programs For Bloggers / 27 Genius Mother’s Day Gifts

Reviews

Write a review about something that your audience would like to know more about. You can use the free Keyword Everywhere plugin to see how popular your keyword is – the more popular, the better!

Here are some ideas for reviews that typically do very well:

Reviews Of Designer Handbags
Reviews Of Other Timeless Fashion Pieces (that will stay in stock for a long time)
Reviews Of Beauty Products
Reviews Of Brands, e.g. Stuart Weitzman
Reviews Of Fashion Books/Guides
Reviews of anything that’s currently trending in fashion
Reviews of expensive things (people tend to put more research into expensive products before purchasing!)

Examples from my blog: T3 Cura Review – Better Than Dyson?

Personal Posts

Personal posts are a great way to let your audience know who you really are. It’s good to do these posts every now and then, but just don’t go overboard! (You should always focus on your reader’s needs first.)

Your morning/evening skincare routine
Personal stories
Your life story
I followed XYZ for 10 days, here’s what happened
Your favorite outfit posts
Talk about your style inspirations
What’s in your bag/makeup drawer
Your year in review

Outfit Guides – What To Wear

What to wear posts are very popular! You can create collages to go with your blog post using ShopLook.

What To Wear On A First Date / 5 Outfits For A First Date
What To Wear To The Office / 5 Office Friendly Outfits
What To Wear To Festivals
What To Wear To A Wedding
What To Wear To A Christmas Party
How To Wear XYZ Trend This Season

Best fashion blog post ideas for fashion bloggers

Fashion blog post ideas for when you’re in a rut

Gift Guides

Gift guides are a great way to provide value to your audience and also make money through affiliate marketing.

Christmas/Valentines/Birthday Gift Guide For Her
Gift Guide For The Girly Type / Creative Type / Minimalist / Dog Lover
Gift Guide For Mother’s Day
Gift Guide For Best Friend’s Birthday
Gift Guide For College Girls

Examples from my blog: Luxury Gifts For Men

My top tip would be that whenever you make a gift guide, make sure that it’s easy to edit for next year.

This way, you can simply replace items that have been sold out and add new, interesting finds in just a matter of minutes, instead of writing a new gift guide every year!

Guest Posts/Interviews

Guest posts and interviews are a great way to introduce your audience to a brand new person who you think is awesome.

Find relevant influencers in your field to interview for your blog
Ask your blogger network to contribute a post to your blog (your can contribute one to theirs too!)

Examples from my blog: 5 Amazing Personal Development Tips

You can either ask another blogger to write an entire post for you, or you can interview them via email. For fashion bloggers, collaborating with other fashion bloggers (or showing off your favorite fashion bloggers) is a great way to build relationships in the industry!

Lifestyle Posts

Most people love to read a good lifestyle post! Lifestyle posts include soooo many different ideas that it’s hard to categorise, but essentially you can include anything under this branch that doesn’t directly correlate to your primary niche.

Life Lessons From Doing XYZ
5 Habits To Start To Become Successful In XYZ
How To Set Goals To Accomplish XYZ
7 Rituals For A Successful Day
Strategies To Find Your Passions In XYZ
15 Recipe Ideas For XYZ
The Fashion Blogger’s Guide To XYZ City
The Millenial’s Guide To Places To Eat In XYZ City
5 Style Tips To Feel Your Best This Year

Examples from my blog: Best Gold Home Decor Finds

DIY Guides

How To Create XYZ At Home
DIY: How To Thrift The Look
DIY Beauty Recipes

Beginner’s Guides

The Beginner’s Guide To XYZ
10 Tips Every Beginner XYZ Should Know

Resources

Best Websites For XYZ
10 Best Places To Get XYZ
List Of Your Favorite Resources

Example from my blog: 20 Clever Resources For A Profitable Blog

BONUS TIPS

There’s a couple more tips and tricks that I want to share with you. Before starting to write any blog post, remember to do proper keyword research and see if there’s demand for your article.

First, download the free Keywords Everywhere plugin and type your keyword to Google – you will now see how popular this search is, and how many people are looking for it every month.

The more, the better. With Keywords Everywhere you can also see the related searches on Google and how many queries they’re getting every month.

You can also use Answer The Public to come up with related keyword and searches. This is great because it suggests dozens, if not hundreds of related content ideas that you probably hadn’t thought of before. Combined with Keywords Everywhere, you’ll see exactly how many searches every phrase gets per month.

Second, you want to write super engaging titles. Did you know that once you have a great title, 80% of your work is done? Seriously! If your title is boring, no one is going to read the rest of your blog post.

Good copy writers say that your job as a writer is to make your audience read the first sentence, then the next sentence, and then the sentence after. Sound simple? Yep, but how many of us actually do that?

Unless your title & first few paragraphs are highly engaging, you’ll risk losing your reader before they even get to the meaty bit of your post. For headlines, I recommend Co-Schedule’s headline analyser (free) to check how good your titles are.

Finally, coming up with blog posts can be exhausting. That’s why I use an editorial calendar and mark all my ideas down on paper. Well, virtual paper.

Once a quarter, I take 1-2 hours for myself just to brainstorm blog post ideas. I do this until I come up with at least 12 blog post ideas that are highly popular. You can come up with as many as you want – the more the better!

Last time I did this I came up with 52 ideas! And because I blog once a week, that means that I now have content ideas for the rest of the year.

This is super satisfying, because it frees so much space in your head, and you’ll always know what to blog about.

Don’t Have A Blog Yet? Start A Successful Blog Today!