What is Business Continuity? | VMware Glossary

Business continuity and disaster recovery are inextricably linked. Having a business continuity and crisis management plan in place can save businesses hundreds of thousands of dollars, and can even mean the difference between surviving the business repercussions from a natural disaster or folding. With a good business continuity strategy, and effectively managed disaster recovery tools, businesses have a much better chance of getting up and running faster after a disaster. Ideally, well-prepared businesses should be in a place to continue operations as if nothing had happened. Businesses without a disaster recovery strategy and business continuity plan in place are much more vulnerable to being wiped out by a natural disaster or cyber attack.