Paramount Network

This page only shows primary logo variants.

• Other

For other related logos and images, see:

The Nashville Network

1983–1988

The wordmark is set in Handel Gothic.

1988–1997

The 1983 “guitar head” logo was kept, but Lubalin Graph was now used for the wordmarks.

TNN

1997–1999

1999–2000

The ‘T’ and the first ‘N’ were disconnected from each other.

The National Network

2000–2003

After its parent company CBS Corporation was acquired by Viacom in 2000, TNN was renamed as The National Network (also known as the New TNN) on September 24, as it adopted a general entertainment schedule similar to that of USA Network, TBS, and TNT in order to distinguish it from its sister network CMT.

Spike TV

2003–2005

TNN was renamed as Spike TV on August 11, 2003. With the new relaunch, which was aimed to target young adult males between ages of 18-34, Spike TV adopted the slogan “The First Network for Men” that was used earlier from the lawsuit of film director Spike Lee. This logo would be used on the stage set of WWE Raw from March 2004 until September 2005 before WWE Raw returned to USA Network on October 3, 2005.

2005–2006

The ‘TV’ was moved from below the K and E to just to the right of the E.

Spike

2006–2015

In May 2006, Spike removed the word “TV” from its name and adopted a new logo. The typeface used for the SPIKE wordmark is Microgramma.

2015–2018, 2019–present (Pluto TV)

On March 3, 2015, Spike unveiled a new logo and on-air identity, as Viacom repositioned it as a general entertainment network with more women-oriented programming for the first time since its TNN days.

In May 2019, the Spike brand was relaunched in the U.S. as two streaming channels on Pluto TV, which was acquired by Viacom in March 2019. The relaunch consisted of a main Spike-branded channel and a second channel called “Spike Outdoors”.

Paramount Network

2018–present

Designer: 

Gretel
Ian Brignell (Paramount wordmark)

Typography: 

Custom (wordmark)
Sailec (Network)
Titling Gothic Compressed

Launched: 

January 18, 2018

On February 8, 2017, The Hollywood Reporter reported that Viacom would rename Spike as the Paramount Network, a move that was completed on January 18, 2018. The change was made in order to give the network a closer association with Viacom (later ViacomCBS, now Paramount)’s film division Paramount Pictures, and to refocus the majority of its media business around six flagship brands (Paramount, MTV, BET, TV Land, Comedy Central and Nickelodeon). This logo was used earlier in 2017 for its streaming service Paramount+. This name was originally proposed by Viacom to be the new name for UPN (which, up to that point, had previously stood for “United Paramount Network”) in 2000.