Luxury Business Cards | Luxury Printing NYC

Embossing is the process of creating raised patterns or letters on paperstock. Created by pressing a tightly a sheet of paper against two patterned plates which ‘molds’ the surface of the sheet. After the pressing is finished, the result allows parts of the sheet’s surface to be raised and protrude from the rest. This raised area forms a specific pattern or design, an imprint left behind by the pressing plate. The embossing can be an image, logo or text giving a unique finish to your printed product. Debossing uses the same printed press techniques as embossing, but whereas an embossed design is raised against the surface of the paper, a debossed pattern is sunk in to the surface of the paper, protruding from the reverse side. A metal die is stamped in to the front of the card or paper stock causing a depression or imprint of the design. This debossing can be left as is, known as blind deboss, or the depressed area can be filled with colored ink, giving a rich, luxurious finish, perfect with thick card stocks.