James Phoenix – Software Engineer and Data Engineer

Rhys Fisher

James has been a key measurement partner for a number of years. While running a boutique analytics agency, I would bring Just Understanding Data into a number of growth transformation projects at a time, across a portfolio of B2B SaaS and D2C E-commerce clients. These projects involved solving a diverse set of challenges. Together we worked on bespoke data collection solutions, applying machine learning models to marketing challenges, and surfacing often complex ideas into easy to digest actionables that clients could act on. James is well spoken and handles client communications well. His super power is being able to create a shared understanding around the insights drawn with analytics. Without James, you’ll be leaving growth on the table. 5* recommendation from me.